TO BE the global leader in community and humanitarian service.
TO EMPOWER volunteers to serve their communities, meet humanitarian needs, encourage peace and promote international understanding through Lions clubs.
The colors of this association and of each chartered club shall be purple and gold
Its Slogan shall be: Liberty, Intelligence, Our Nation’s Safety
Its Motto shall be: We Serve.
ALWAYS to bear in mind my obligations as a citizen to my nation, my state and my community, and to give them my unswerving loyalty in word, act and deed. To give them freely of my time, labor, and means.
TO AID others by giving my sympathy to those in distress, my aid to the weak, and my substance to the needy.
TO BE CAREFUL with my criticism and liberal with my praise; to build up and not destroy.
